Pay Per Click

Pay Per Click advertising is growing the value of search engines and it is one of the top areas of profitability for search engines, SEM advertising will not be going away anytime soon but instead will continue to be a dominating factor for the major search engines. Since Internet users are becoming more educated and understand that SEM advertising can provide exactly what they may be looking for savvy Internet users will click on SEM results. Some research has shown that 25% of Internet users will click on a paid ad.


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